Marketing Expert Writer Business Coach
Aviva Goldfarb helps restaurants, bars, and bakeries in the DC area boost sales and engagement through strategic marketing. With years of experience across diverse concepts, she excels at helping clients set and surpass their sales goals.
- Marketing Strategy and Owner Advising
- Social Media Marketing
- Influencer Marketing
- Email Marketing
- SMS Marketing
- Media Relations
- Loyalty Programs
- Community Engagement
- Grassroots Marketing
- Events
what's new...
Restaurants: Don’t Make These Mistakes with Influencer Marketing
March 25, 2024
How to and how not to work with influencers to drive sales to your restaurant
Restaurant Marketing Basics: A Checklist for Building Sales After You Open the Doors
December 15, 2023
This happens to clients I work with all the time: You just opened a restaurant, bar, or bakery and you are bursting with excitement about all the thought you put
Hanukkah Cocktail Recipes that Can Get you Lit During the Festival of Lights
December 10, 2020
It’s no secret that the holiday season looks very different this year. We’re substituting large family gatherings with chaotic family zoom calls, and travel stress for the stress of teaching
Why clients love working with Aviva
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“I hired Aviva to help get the word out about my new winery to drive visits and sales, and after just two months working together, the results were extraordinary. We got incredible media placements and influencer visits, sales increased by about 70%, and our social media following and engagement nearly doubled. Not only that, our success together gave me the confidence to think about opening additional locations. I wholeheartedly recommend Aviva’s marketing and PR services to any business owner that needs to get their story out, and grow!”
Gize NegussieNegus Winery
“Every part of our grand opening was stellar thanks to you! Your commitment to our success was clear from the beginning. We are tremendously grateful to have you on our team. Thank you a thousand times "
Nicole MarquisFounder and CEO, HipCityVeg
“Aviva has worked closely with our marketing team to successfully building strong comp sales in a highly competitive market and has been a tremendous asset to our business. She has sharp instincts and is tenacious competitor and is only satisfied with winning.”
Robert GiaimoFounder and CEO, Silver and Silver Diner
“Working with Aviva brought in new ideas, a more coherent strategy, important new corporate and individual relationships, and helped us fill our restaurant in the French Embassy with diners who appreciate our fine French cuisine and service.”
Max Jacquet, General ManagerPetit Bouchon and Le Café Descartes at The Embassy of France
“Aviva has been highly effective in activating her networks to buy tickets, donate and attend Empty Bowls Bethesda. She has helped us amp up our social media and shine a social media spotlight on our restaurant partners and get them to galvanize their networks. Her work has absolutely contributed to EBB beating our ticket sales and fundraising goals each year, allowing CAFB to provide an additional 60,000 meals this year alone.”
Carole Sugarman, ChairpersonEmpty Bowls, Bethesda
“I am so thankful that we were able to pull Aviva in to run our Chef competition for Manna and Community Food Rescue. We absolutely needed her expertise and connections in the food community to pull it off. On top of that, she promoted the heck out it with her substantial social media audience. Thank you, Aviva!”
Ann Brown, PresidentCEOAKB Strategies / Ann Brown Communications
“Aviva came highly recommended and I'm so grateful for the connection! My coffee shop has only been open a few short weeks and as a result of her strategic insights and expansive networks, both in person and online, she has helped ensure that we already have regular customers who came through the door. Her professionalism and organizational skills are unmatched: despite the fact she is juggling multiple clients she makes me feel like my business is top of mind for her!”
Janet Forlini, OwnerClove & Cedar Coffeebar
“Every time I meet with you, I thank my lucky stars. Working with you is definitely the most helpful and productive thing I do as a small business owner.”
Christy Halvorson Ross, FounderLittle Green
"The best decision I made during the whole store opening process was to start working with Aviva!"
Ferzan JaegerDistrict Candle Lab